Eco & Ethical Alternatives to Zoella’s Fall Style

To dispel the myth that ethical/sustainable fashion is boring, ugly, and not in style, I decided to recreate Zoella’s autumn lookbook with conscious alternatives.


Outfit 1

Striped top from Krochet Kids * (US)
Stripey organic t-shirt from Braintree * (UK)
Light-wash jeans from MUD Jeans (NL)
Pom Pom Beanie from Hoodlamb (vegan) (NL)
Yellow wool knit hat by Wild Honey Design from Ethical.Market (UK)
Hi-cut sneaker from Ethletic (GER)
Recycled choker from Chic Made Consciously (US)
Backpack from Skunkfunk
Tan waist belt from Bhava (vegan) (US)


Outfit 2

Grey bodysuit from Woron (DK)
Wide-leg pant from Kowtow (NZ)
Green wide-leg pant by Silvae from Bishop Collective (US)
Black felt hat from Vaute (vegan) (US)
Cross-body bag by Angela Roi from Modavanti (US)
Fair deck shoe from Ethletic (GER)


Outfit 3

Jersey long sleeve dress from Luxaa
Black bomber jacket from Wunderwerk (GER)
Heeled boot from Matt & Nat * (vegan) (CAN)
Red ankle boot from Nine to Five
Recycled glasses from Modo
Gold bar earrings from Wild Fawn Jewellery (UK)


Outfit 4

Neon Pink wool jumper from Lowie
White rollneck jumper from Wunderwerk (GER)
Wonderwool sweater kit from Wool and the Gang * (UK)
Cotton dress kit from Wool and the Gang * (UK)
Herringbone bomber jacket from Nancy Dee (UK)
Green jacket from Wunderwerk (GER)
Recycled pantyhose from Swedish Stockings (SWE)
Cat bag from Alltrueist (vegan)
Over the knee heeled boot from Beyond Skin (vegan)
Silver star earrings from People Tree * (UK)
Pink dog sweater by PupCycleCanada on Etsy (CAN)


This video includes footage from Zoella’s Autumn Lookbook 2016 used under youtube fair use guidelines.

* indicates an affiliate link, thanks for helping me out! For more information on the use of affiliate links please see my disclosure policy